ASSET MANAGEMENT

A portfolio covering 35 ICONIC properties

With 23 properties under asset management and 12 under advisory assignments, Whiteroan is the largest independent third-party asset manager of ultraluxury assets worldwide.

$2.8 Billion

IN 23 PROPERTIES UNDER HOTEL ASSET MANAGEMENT

Founded in 2016 under Akoya Hospitality, Whiteroan hotel asset management platform crafts and oversees trophy quality properties on behalf of UHNW generational owners and institutional partners.

THE PROCESS

A PROJECT’S LIFECYCLE

Whiteroan’s asset management division, Akoya helps owners of generational properties or land parcels develop a master plan vision for a trophy hotel anchored project. Utilizing proprietary program optimization models Akoya delivers the ideal mix of hospitality, residential and commercial components toa resort setting
- Identify the right brand or independent affiliations to guarantee a successful operating strategy and maximize value.
- Negotiate and deliver all contracts and governing documents to ensure, and asset becomes iconic and stays iconic.
- The company runs about a dozen brand bid processes annually, garnering invaluable insight on all market participants and projects
Our team acts as an extension of ownership to:
• Oversee all facets of operations, including revenue management, cost containment and HR.
• Implement capital improvements over the life cycle of the asset.
• Administer HOAs, overseeing rental programs.
• Manage government and labor relations, and mitigate liabilities.

hotel performance experts

IMPECCABLE PERFORMANCE

47%+ average growth in hotel GOP over initial 24-month period without any significant capex.

16 out of 16 assets undermanagement since 2016 experiencing 30%+ growth
100% Retention of assets

PERFECT TRACK RECORD

FEATURED PROJECTS

Branded or Independent our expert team focuses on creating perpetual performance by overseeing every aspect of a hotel’s operations, from top programming and employee selection to revenue management optimization.